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Tale i EU om e-government http://europa.eu.int/information_society/eeurope/egovconf/documents/eGovernm ent%20Conference%20-%20Speech%20of%20Vivienne%20Jupp.doc Klip fra tale i EU om e-government Summary; "So what are the lessons? 1. Think Big, Start Small, Scale Fast ... have a vision, identify the right customers and services, start small and be prepared to learn and adjust as you go, then roll further services out to ever larger user groups ... 2. Top-level commitment is required ... there is much opposition to change ... so senior sponsorship and leadership is critical ... 3. Go in with a sound business case coupled with realistic expectations ... underpinned by milestones, metrics, benchmarking and progress reporting ... 4. Know your customer ... understand and manage this relationship ... take a customer service orientation, focussing on intentions and life events as the mechanism ... Customer Relationship Management (CRM) needs to be at the heart of the solution ... 5. Encourage usage ... it does not come automatically ... if you build it, this does not mean they will come ... today, usage is low, in particular among citizens ... 6. Back office integration is in its infancy ... 7. Focus on connection across government to provide a single face to citizens and business ... examples this are rare ... You can and must learn from each other ... The commitment to eGovernment continues ... but there are challenges on the road ahead ... the big ones are ... 1. To provide one face to their customers through real integration within and across departments ... 2. To examine integrated management processes and assess different funding models ... including public/private partnerships ... 3. To engage citizens in order to drive up usage - this can be achieved through taking a citizen's point of view and thinking about how to make the citizen's life easier ... 4. To have identification and authentication of citizens, but this is either not yet resolved or faces legislative hurdles ... 5. To address security concerns, but remembering that security must be appropriate to the service ... After a period of planning, governments are getting down to business ... reality is catching up with rhetoric ... practice is living up to policy... BUT ... there is still much to do ... governments have a long way to go to reach online maturity ... The modern customer wants choice, convenience and control over the relationship with government ... If implemented correctly, eGovernment can drive up customer service levels, lower costs and cut across traditional departmental boundaries to deliver truly connected citizen- and business-centric government ... Thank you for your input and cooperation" Anne -- Anne Østergaard, sslug@sslug http://www.sslug.dk
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